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  • Event Relief 2022!

    On Tuesday 29 November event professional Dan Assor will be leading and hosting an 11-hour virtual event, raising essential funds for three event industry…

  • A perfect storm – aligning your exhibiting strategy with your business growth strategy

    Over the past couple of months, we’ve introduced you to our tried and tested Trade Show Engagement Optimisation (TEO) Strategy, comprised of 5 pillars…

  • The Benefits of the Trade Show Engagement Optimisation (TEO) Framework

    Our tried and tested TEO Framework has been developed in over 3000 exhibitions, in over 100 cities, across 53 countries. It’s our playbook for…

  • How to Hire the Right Booth Staff

    Trade show attendance is still not where it was pre-pandemic, and so the desire for engagement at exhibitions is at an all-time high. Despite…

  • “Engagement for Trade Show Exhibitors Part 1” with Lee Ali

    A new monthly 6 part LinkedIn Live series brought to you by Dan Assor & Lee Ali from Expo Stars Interactive Ltd 1st episode…

  • The Anatomy of a Successful TEO Strategy

      Preparing for an exhibition can be a daunting challenge. After all, it is a very expensive marketing exercise, and you only get one…

  • Finding the Right Staff for your Next Exhibition

    If it’s cold outside and you have the choice of two jackets, a lightweight jacket or a warm parka coat, which do you choose?…

  • Ep. 9 In Conversation with… Aidan Kearney

    In our 9th episode of In Conversation with Expo Stars… we speak to Aidan Kearney, behavioural scientist and psychologist on how the mind works in the engagement process.   Aidan…

  • Ep. 8 In Conversation with… Michelle Harman

    In episode 8 of our ‘In Conversation with…” Series, we welcome Michelle Harman, the Director of Sales for Captello, a universal lead capture and…

  • Ep 6. In Conversation With… Ken Newman

    We are in conversation with Ken Newman, founder and CEO of Magnet Productions, who shares 25 years of trade show insight.

  • Ep.5 In Conversation with… Stephan Murtagh

    In our fifth episode of “In Conversation with…” we speak with Stephan Murtagh, more commonly known as “The Exhibition Guy”. With over 25 years’…

  • Ep.4 In Conversation With… Chris Burgess

    In our fourth episode of ‘In Conversation With…’ we speak with Chris Burgess; healer, writer and speaker. 

    Chris is one of the UK’s leading practitioners of energy therapy with over 50 years of experience in the field of psychological and physical well-being and is dedicated to helping people heal themselves.