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News & Media

  • ROI: How Your Booth Staff Drive £250K+ in Revenue

    You’ve spent thousands on your stand, tech, and marketing but if your team isn’t turning conversations into leads, you’re leaving your ROI behind on…

  • The Expo Factor – How To Ask The Right Questions On The Show Floor

    Episode 4- Hans Leenhouts – How To Ask The Right Questions On The Show Floor Wondering how to really succeed at trade shows beyond…

  • The Expo Factor – Mastering Verbal Communications On The Show Floor

    Episode 3 – Andrew Thorp – Mastering Verbal Communications on the show floor Welcome to The Expo Factor! The podcast that dives beneath the…

  • The Expo Factor – Breaking the Ice

    Episode 2 – Shideh Doerr – Breaking The Ice The Art of Breaking the Ice with special guest Shideh Doerr, founder of Jabberyak Welcome…

  • Announcing the Launch of our new podcast – The Expo Factor

    Episode 1 – Steve Multer – Nothing Gets Sold Until the Audience Gets Engaged Welcome to the very first episode of The Expo Factor,…

  • The Psychology of Strategic Booth Positioning

    The Psychology of Strategic Booth Positioning at Trade Shows: A Deep Dive Trade shows are a battleground for attention. With hundreds—sometimes thousands—of exhibitors competing…

  • 5 Key Qualities of a Top Booth Staffer & How to Discover Yours

    Unlock Your Potential: How Personality Shapes Success in Exhibition Roles At Expo Stars, we know that working at trade shows and exhibitions isn’t just…

  • Boosting Engagement: The Power of Senses at Trade Shows

    Creating Memorable Booths: Engage All Five Senses Creating memorable booths isn’t just about delivering information or showcasing a brand—it’s about crafting an immersive experience…

  • Managing Stress During An Exhibition: Tips For Exhibition Planners 

    How to manage stress during an exhibition: The days leading up to an exhibition are often a whirlwind of preparation, but it’s when you’re…

  •  The 7 Habits of Highly Effective People:  key lessons to apply to your exhibitions 

    Explore how the principles of “The 7 habits of highly effective people” can be applied to enhance your trade show performance.

  •  5 Reasons to train your booth staff to help you succeed at your next exhibition

    Trade shows and exhibitions can be a game-changer for your business, to capitalize these opportunities, your booth staff must be well-prepared.

  • A Guide for Exhibitors; handle difficult questions at trade shows 

    Trade shows are bustling hubs of opportunity, however, they also come with their fair share of challenges, one of the most daunting being handling difficult questions.