Hiring promotional staff? Look for these four qualities
When it comes to promoting your business at a trade show, more often than not the quality of the promotional staff you have representing…
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When it comes to promoting your business at a trade show, more often than not the quality of the promotional staff you have representing…
It’s a lot of exhibitors’ worst nightmare. They’re heading to a trade show abroad when, at the last minute, a key member of the…
Booth staff are the face of your company at every exhibition, acting as the first point of contact to greet and nurture potential leads…
Is there any tougher job in the world than being a trade show booth hostess? It’s certainly up there, especially with a recent post…
A big industry trade show is happening overseas and you’ve been invited. You’ve managed to secure an excellent spot to set up your exhibition…
Working as professional promotional staff can be an incredibly rewarding career for people with an interest in delivering creative marketing solutions whilst building serious…
Research is underlining what a lot of brands already know: there are huge benefits to be had from a successful trade show appearance. This…
In your mind, what is the most effective approach for a trade show? Calm and collected, short and sweet or a hard sell? The…
Sales and marketing professionals know what an incredible opportunity exhibiting at a trade show can represent. Even for those brands that exhibit on a…
There’s a reason why good trade show staffing is so important and such a wise investment. Not much is more frustrating to a marketing manager…
Companies with serious growth ambitions know that attending a trade show isn’t just a chance to show their face. Done right, it’s a measurable…
Trust is key to a successful trade show. Trust in your staff’s ability to attract and convert potential prospects; trust in your company’s offering…