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  • How To Ask The Right Questions On The Show Floor with Han Leenhouts

    Episode 4- Hans Leenhouts – How To Ask The Right Questions On The Show Floor Wondering how to really succeed at trade shows beyond…

  • Mastering Verbal Communications On The Show Floor with Andrew Thorp

    Episode 3 – Andrew Thorp – Mastering Verbal Communications on the show floor Welcome to The Expo Factor! The podcast that dives beneath the…

  • Breaking the Ice with Shideh Doerr

    Episode 2 – Shideh Doerr – Breaking The Ice The Art of Breaking the Ice with special guest Shideh Doerr, founder of Jabberyak Welcome…

  • Nothing Gets Sold Until the Audience Gets Engaged with Steve Multer

    Episode 1 – Steve Multer – Nothing Gets Sold Until the Audience Gets Engaged Welcome to the very first episode of The Expo Factor,…

  • Reset Connect Partners with Expo Stars to Boost Exhibitor Success

    Reset Connect, organiser of the award-winning and centrepiece sustainability and net-zero event, Reset Connect London, has announced a strategic partnership with Expo Stars, global…

  • Understanding Your Target Audience at Trade Shows

    Trade shows and exhibitions are high-energy environments filled with opportunities to connect, engage, and convert. Yet, many exhibitors fall into the trap of treating…

  • Crisis Planning for Trade Shows: Handling Last-Minute Challenges

    Trade shows are dynamic environments where months of meticulous planning can be disrupted by unforeseen challenges. From shipping delays to technical failures, unexpected crises…

  • The Psychology of Strategic Booth Positioning

    The Psychology of Strategic Booth Positioning at Trade Shows: A Deep Dive Trade shows are a battleground for attention. With hundreds—sometimes thousands—of exhibitors competing…

  • The Art of Selling at Trade Shows

    Trade shows are more than just networking events—they are prime opportunities to turn casual conversations into tangible business deals. However, many exhibitors struggle to…

  • The Power of Face-to-Face Marketing

    Why Human Connection Still Wins in 2025 In an age dominated by digital marketing, where brands can reach millions at the click of a…

  • 5 Key Qualities of a Top Booth Staffer & How to Discover Yours

    Unlock Your Potential: How Personality Shapes Success in Exhibition Roles At Expo Stars, we know that working at trade shows and exhibitions isn’t just…

  • Exhibition Jobs with Expo Stars: Career Growth & Global Opportunities

    Why Work with Expo Stars? The Benefits of Joining Our Team If you’re a model, actor, have a background in events or an outgoing…