Nothing Gets Sold Until the Audience Gets Engaged with Steve Multer
Episode 1 – Steve Multer – Nothing Gets Sold Until the Audience Gets Engaged Welcome to the very first episode of The Expo Factor,…
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News & Media
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Reset Connect Partners with Expo Stars to Boost Exhibitor Success
Reset Connect, organiser of the award-winning and centrepiece sustainability and net-zero event, Reset Connect London, has announced a strategic partnership with Expo Stars, global…
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The Psychology of Strategic Booth Positioning
The Psychology of Strategic Booth Positioning at Trade Shows: A Deep Dive Trade shows are a battleground for attention. With hundreds—sometimes thousands—of exhibitors competing…
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The Art of Selling at Trade Shows
Trade shows are more than just networking events—they are prime opportunities to turn casual conversations into tangible business deals. However, many exhibitors struggle to…
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The Power of Face-to-Face Marketing
Why Human Connection Still Wins in 2025 In an age dominated by digital marketing, where brands can reach millions at the click of a…
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Exhibition Jobs with Expo Stars: Career Growth & Global Opportunities
Why Work with Expo Stars? The Benefits of Joining Our Team If you’re a model, actor, have a background in events or an outgoing…
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Managing Stress During An Exhibition: Tips For Exhibition Planners
How to manage stress during an exhibition: The days leading up to an exhibition are often a whirlwind of preparation, but it’s when you’re…
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The 7 Habits of Highly Effective People: key lessons to apply to your exhibitions
Explore how the principles of “The 7 habits of highly effective people” can be applied to enhance your trade show performance.
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5 Reasons to train your booth staff to help you succeed at your next exhibition
Trade shows and exhibitions can be a game-changer for your business, to capitalize these opportunities, your booth staff must be well-prepared.
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A Guide for Exhibitors; handle difficult questions at trade shows
Trade shows are bustling hubs of opportunity, however, they also come with their fair share of challenges, one of the most daunting being handling difficult questions.
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Training your staff for Trade shows: Your Guide to Trade Show Success
Trade shows are a significant investment for companies, both in terms of time and money. Costs can quickly add up due to booth design,…
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Crafting the perfect exhibition strategy: A 7-Step Guide.
In 2024, the B2B trade show market is set to regress almost back to normal following the pandemic…
