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Managing Stress During An Exhibition: Tips For Exhibition Planners 

Posted 01/10/2024
Managing Stress During An Exhibition: Tips For Exhibition Planners 
Employee overwhelmed with stress,  struggling to manage various tasks at once.

How to manage stress during an exhibition: The days leading up to an exhibition are often a whirlwind of preparation, but it’s when you’re onsite that stress can truly peak. As an exhibit planner, you’re responsible for juggling tasks—managing logistics, coordinating with staff, ensuring attendee engagement, and troubleshooting last-minute issues. The pressure can quickly build, but with the right mindset and strategies, you can stay calm and in control.  

Here’s 7 tips how to manage stress during an exhibition, ensuring smooth operations and a successful event:

  1. Stay Grounded in Your Role: Prioritise and Delegate tasks 

Once you’re onsite, it’s easy to get pulled in multiple directions. While you may feel the need to oversee everything, trying to manage every single detail can lead to burnout. 

Stress Management Tips: 

  • Prioritise Key Tasks: Identify the most critical responsibilities and focus on those. Let go of smaller tasks that can be delegated to other team members. 
  • Trust Your Team: Empower your booth staff and other team members by assigning clear roles and provide training where needed beforehand. Trust them to handle their responsibilities, freeing up your attention for any unexpected changes. 
  • Create a Realistic Schedule: Structure your day with time between tasks to handle unexpected issues without feeling rushed. 

2. Prepare for the Unexpected: Be Proactive, Not Reactive 

No matter how much you plan, things will inevitably go wrong onsite. From technical difficulties to last-minute booth setup issues, dealing with unforeseen challenges is part of the job. The key is to remain calm and avoid letting these obstacles derail your focus. 

Stress Management Tips: 

  • Plan for Contingencies: Have a backup plan for key components, such as technology malfunctions or staffing issues. Knowing you have solutions in place will help you stay calm under pressure. 
  • Embrace Problem-Solving Mode: Approach issues as challenges to solve rather than setbacks. Maintain a problem-solving mindset and encourage your team to think on their feet when faced with obstacles. 
  • Stay Flexible: While it’s important to stick to your strategy, flexibility is crucial when things go off course. Adapting quickly to changes helps maintain flow without increasing stress. 

3. Manage Onsite Interactions: Handling Clients, Attendees, and Staff Without Overwhelm 

Interacting with clients, attendees, and staff all at once can be overwhelming. You may feel pressure to provide a high level of service while also managing the logistics of the event. Balancing these interactions while keeping everything running smoothly is key to reducing onsite stress. 

Stress Management Tips: 

  • Set Communication Boundaries: Establish clear communication protocols with your team. Limit unnecessary check-ins or interruptions so you can focus on your priorities. 
  • Designate a Point Person: Assign a dedicated team member to handle client or attendee inquiries. This allows you to focus on higher-level tasks without getting overwhelmed by smaller details, helping to minimise distractions and alleviate stress during the event.  
  • Take Regular Breaks: Step away from the exhibition to recalibrate and regain focus. Short breaks help prevent mental fatigue and allow you to better manage onsite interactions and avoid burnout. 

4. Managing Technology: Staying Calm Amid Technical Glitches 

In today’s tech-driven exhibitions, technical issues like malfunctioning screens, poor Wi-Fi connectivity, or faulty registration systems can be significant stress triggers. But stressing over technology won’t solve the problem. 

Stress Management Tips: 

  • Bring Extra Equipment: If possible, carry spare tech (like cables, chargers, or even a backup laptop) to handle sudden malfunctions. Knowing you have backups can ease anxiety. 
  • Keep IT Contacts Handy: Always Have your tech support team’s contact information on hand. They can be lifesavers when technical problems arise and remind yourself that most tech issues are solvable with the right approach. 

5. Managing Your Health: Don’t Neglect Self-Care During the Event 

Long hours, constant problem-solving, and being on your feet all day can take a physical toll, which amplifies stress. Maintaining your health onsite is essential for staying mentally and emotionally strong throughout the exhibition. 

Stress Management Tips: 

  • Stay Hydrated and Eat Regularly: Bring a water bottle and snacks to ensure you’re maintaining energy levels throughout the day. It’s easy to skip meals when you’re busy, but poor nutrition will only increase stress. 
  • Get Enough Sleep: Late nights and early mornings are common during exhibition season, but adequate rest is crucial. Ensure you’re getting as much quality sleep as possible to keep stress levels down. 

6. Keeping Control of Time: Stay Organized to Stay Calm 

Time management onsite is one of the biggest stressors for exhibition planners. With multiple meetings, exhibitor requests, and logistical needs to juggle, it’s easy to feel like there aren’t enough hours in the day. 

Stress Management Tips: 

  • Create a Detailed Itinerary: Draft a detailed schedule that accounts for setup, meetings, breaks, and last-minute adjustments. Build in buffer times between tasks so that one delay doesn’t throw off the entire day. 
  • Use Time Blocks: Group similar tasks together to maximise efficiency.  
  • Set Realistic Expectations: Recognise that you can’t control everything 

7. Managing End-of-Day Stress: Reflect, Don’t Dwell 

At the end of each exhibition day, it’s easy to reflect on what went wrong or what could have been done better. This can add to the stress, especially when you have another full day ahead of you. Instead, aim to focus on improvements while maintaining perspective. 

Stress Management Tips: 

  • End Each Day with a Team Debrief: Review the day’s successes and challenges with your team. Discuss what went well and strategize solutions for any ongoing issues. 
  • Focus on Wins: Celebrate small victories at the end of the day. Recognising what went well boosts morale and alleviates stress. 
  • Disconnect for the Evening: Take time to recharge. Avoid checking emails or continuing work into the night. Giving yourself a mental break will help you perform better the next day. 

By focusing on these onsite stress management techniques, you’ll be better equipped how to manage stress during the complexities of exhibition planning in real-time. Staying organised, calm, and flexible allows you to effectively manage the unexpected while ensuring you have a successful event. 

At Expo Stars, we are dedicated to helping you achieve exhibition excellence through our expert booth staffing, strategic exhibition strategy, and comprehensive training, ensuring your trade show participation is a success. By learning how to manage stress during an exhibition, you’ll be well-prepared to approach trade shows with confidence ensuring business success.

Contact Us Today to explore how our team training solutions can simplify your workload and drive exhibition success.

For additional information on how Expo Stars can support your exhibition needs, Book a meeting today.


Posted 01/10/2024