What is the exhibition engagement calculator?
Our exhibition engagement calculator helps you understand the key performance indicators (KPIs) you need to achieve ahead of your next exhibition to deliver your required ROI. Using your exhibition objectives and marketing performance along with exhibition benchmarks, we will calculate:
- How many passers-by you need to engage to visit your stand
- How many stand visitors you need to qualify to deliver your required number of leads
- The number of appointments you need to make and deals you need to close to deliver your required ROI
- And more vital kpis to ensure your exhibition team performs as you expect
- Receive your personal exhibiting forecast along with our recommendations to improve your chances of success.
Successful exhibiting is all in the numbers.
You need to understand the Key Performance Indicators (KPI) you need to achieve to ensure you have the right people, engagement strategies and qualification processes to deliver your required ROI.
Learn Your Vital Numbers
Simply input your exhibition information, objectives, and typical marketing performance.
We’ll crunch these with exhibition benchmarks to give you your personalised exhibition KPI forecast.
Receive a copy of our insightful eBook
We’ll send you your personalised KPI forecast that will explain how many people you need to approach and engage to deliver the ROI you need to achieve. You’ll also receive a free copy of our 24-page eBook, ‘An Essential Guide to Trade Show Marketing’
Calculate how many attendees you need to engage to deliver your required exhibition return on investment
How does the calculator work?
The calculator crunches your data with industry benchmarks to create your exhibition KPIs.
Your Exhibition Information
Input your exhibition information such as expected visitor numbers, stand traffic and costs.
Your Exhibition Objectives
Tell us what you want to achieve by exhibiting including your revenue objectives and average customer value.
Your Marketing Performance
Share your typical conversion performance to help us predict the number of stand visitors, qualified leads and appointments you’ll need generate.
We’ll crunch your data with industry benchmarks (learned from decades in the exhibition industry). to create your personalised forecast.
Calculate how many attendees you need to engage to deliver your required exhibition return on investment.