Tradeshow Lead Generation
So you have booked your booth space at your next industry tradeshow, you have designed a fabulous booth, but the question we want to ask you is; how will you engage, attract and qualify show visitors and turn them into viable sales opportunities? Will you:
- man your stand with your field sales or technical staff and let them talk among themselves or catch up on their emails whilst potential sales prospects walk past?
- have your booth staff give out leaflets to passers by?
- hire promotion staff in hot pants and have them walk around the show floor handing out freebies/leaflets?
Do any of these scenario’s seem familiar?
Make your tradeshow investment pay dividends by letting the Expo Stars team help you generate more qualified sales leads than ever before from your next Exhibition or Tradefair!
So how do we generate qualified sales leads for you?
After a free consultation to agree your trade show objectives and expectations, we place our specialist Expo Star Lead Generators at your booth. They are trained to attract and engage show visitors by using simple but proven psychological, body language and communication techniques.
The Expo Stars Tradeshow Lead Generation team will:
- help you identify and target your prospects
- pro-actively engage visitors whilst they are walking past your booth
- ask relevant qualifying questions to your prospects to ascertain if they are valid prospect
- communicate key relevant statements about your company
- pass the “hot leads” to your team to take to the next stage of the sales process
- identify and dismiss visitors that are not relevant to your show objectives including freebie collectors and sales people
Our tradeshow lead generation program is so powerful that we have helped companies increase their qualified sales leads by as much as 200%.
Don’t just take our word for it…this is what some of our clients have said about the results that our Expo Star Tradeshow Lead Generation team have been able to achieve:
“…I am writing to thank you for making the NRF show in New York such a success for Spacenet. In spite of the current environment we had a spectacular event. Attendance at the show was down by 50% from last year, but we still managed to double the number of leads over last years event, and they are a much higher quality. There’s no doubt that Expo Star Anja was a large factor in the success. She was able to understand our value proposition in minutes, and was able to give a high level pitch to the prospects very effectively. She also had a great attitude, and maintained her professionalism the entire event. She was truly a delight to work with…” Spacenet at NRF New York
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“..without a doubt Amy’s presence on the stand increased our lead generation. She was an excellent team member and we would be delighted to use her & your services again..” GGS Graphics at Exhibiting Show London
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“….I wanted to let you know that I thoroughly enjoyed working with Karis, Veronica and Ella. The ladies were absolutely valuable to the success of our event and am so grateful I was able to work with them all. They were professional, energetic, charming, charismatic, and driven. They were able to bring in the most leads we’ve ever had at this particular event…” ArcSight, a Hewlett Packard Company at InfoSec London 2011
If you want to achieve brilliant results at your next tradeshow; click here to contact our team today to get a free consultation and a quotation for your next event.